CBRE Group, Inc. (NYSE:CBG) has launched a new global capability, called CBRE 360, focused on delivering enhanced employee experiences in the workplace. The capability will help property investors and occupiers create customized workplace solutions by integrating property services and amenities with advanced digital technologies.
CBRE 360 leverages CBRE’s market-leading strengths in workplace strategy and occupancy planning, design and build-out, and property and facilities management, with its growing technology capabilities. CBRE 360 will be embedded within major CBRE business lines, including Global Workplace Solutions, Asset Services and Advisory & Transaction Services, and can be customized to reflect each client’s unique culture and workplace requirements.
The services offered through CBRE 360 are powered by an industry-leading digital offering. Users will have the opportunity to experience seamless, single-point access to building amenities and services through CBRE’s proprietary mobile applications, which are built upon a secure, scalable, plug-and-play technology platform. The CBRE 360 mobile apps will allow users to locate colleagues and navigate the workplace, reserve workspaces, access food & beverage services as well as basic building and high-end concierge services, among many other activities. The technology will offer client-specific branding for property occupiers and investors that desire it.
“CBRE 360 will help our clients create destinations of choice,” said Mike Lafitte, Global Group President at CBRE. “Professional and personal lives are continuing to converge and higher expectations are being set for the workplace. In light of this, CBRE 360 will help our clients reimagine the delivery of property services, amenities and enablement technologies to attract and retain top talent and foster collaboration and productivity.”
